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LOOKING AT ART

… can sometimes feel like window shopping – you see, but don’t truly understand. Who’s the artist and what were they feeling when they painted this picture? What was their earlier work like, how did it influence this piece?

That’s why we used iBeacon technology to explore a brand new way of experiencing art!

 

Hol Dir die kostenlose ART BEEKN-App

Download the ART BEEKN App now

ART + iBEACONS = ART BEEKN

In October 2014 we launched ART BEEKN, the very first iBeacon Art Gallery in the city of Cologne, the official art capital of Germany.

Visitor’s smartphones are pinged with information about the exhibits as the visitor approaches. Specific content and videos collated for each piece in the gallery are pushed to the screen of any passing mobile device.

 

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HOW IT WORKS

 EXPLORE THE EXHIBITION 

 Using the ART BEEKN app visitors' smartphones know  
  when a piece in the gallery is adjacent: An icon in the upper  
  right corner of the screen indicates the work of art nearby.

 UNLOCK EXCLUSIVE VIDEOS 

 Touching the icon unlocks comprehensive background  
  information about the artist, including exclusively produced  
  videos documenting the making of his artwork. 

 SHARE YOUR THOUGHTS 

 Like a piece in the gallery? Leave a comment for  
  other visitors of the exhibition – and find out what  
  they are thinking about this work of art. 

 BROWSE THE CATALOGUE 

 Following a visit, the users could revisit the gallery  
  experience at any time and enjoy the depth of information  
  given to them using the app's built-in exhibition catalogue. 

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BEAUTIFUL APP DESIGN

 

4 WEEKS. 14 ARTISTS.
AND OVER 4.000 VISITORS.

Over 4 weeks we held a number of shows exhibiting work from 14 renowned international artists including Maya Hayuk (USA), Will Barras (UK), Raymond Lemstra (NL), Orilo Blandini (ARG) and Brandon Boyd (singer from US band Incubus).

The result: More than 4.000 visitors, glowing press reviews and tremendous social media buzz.

Will Barras

Will Barras

Orilo Blandini

Orilo Blandini

Brandon Boyd

Brandon Boyd

Maya Hayuk

Maya Hayuk

Sozyone Gonzales

Sozyone Gonzales

Microbo

Microbo

Bo130

Bo130

Raymond Lemstra

Raymond Lemstra

Wayne Horse

Wayne Horse

Daiker

Daiker

Daniel Lisson

Daniel Lisson

Sjoco Sjon

Sjoco Sjon

Low Bros

Low Bros

Morbit

Morbit